Custom Paper Bags for Clothing: How to Match Your Brand Style (Dresses, Knits, Suits)
A (light luxury) women’s dress brand, Linen & Lace, used to order generic white paper bags—they were “fine,” but customers never mentioned them. Then they switched to custom bags: soft cream-colored paper with their logo embossed in muted gold, paired with a thin linen ribbon handle. Now, 35% of Instagram posts tagging the brand include the…
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