Custom Paper Bags for Clothing: How to Match Your Brand Style (Dresses, Knits, Suits)

A (light luxury) women’s dress brand, Linen & Lace, used to order generic white paper bags—they were “fine,” but customers never mentioned them. Then they switched to custom bags: soft cream-colored paper with their logo embossed in muted gold, paired with a thin linen ribbon handle. Now, 35% of Instagram posts tagging the brand include the…

Paper Bags Good for Clothing Retail? 5 Features to Protect Suits & Dresses (Wrinkle-Free + Sturdy)

A women’s boutique owner, Lena, used to avoid paper bags for her $400 silk dresses. “I thought they’d tear or wrinkle the fabric,” she says. She stuck with plastic until customers started asking for eco-friendly options. Skeptical, she tested a thick, structured paper bag—and was shocked: Dresses arrived wrinkle-free, the bags held up to rain,…