How to Choose the Right Size Paper Gift Bags for Retail: Avoid These 3 Mistakes

Byxiaolin wang

Elena, who runs a women’s clothing boutique in Denver, ordered 500 “medium” paper gift bagss last winter. They worked for blouses, but when she tried to pack her best-selling wool coats, the bags split at the seams. For small dresses, the bags looked comically large—customers joked they could fit a week’s worth of clothes. “I…

Where to Printed Logos on Paper Bags for Clothing: Avoid These 3 Design Mistakes

Byxiaolin wang

A luxury sweater brand in Boston spent $800 on custom printed paper bags last fall—only to find their logo was invisible. They’d printed it small, in light gray, on the bottom corner of a brown bag. “Customers would walk out with the bag, and no one noticed our brand,” the owner said. “We wasted money…